Welcome to the next episode of The Rise of The Customer Podcast, the go-to podcast for CX professionals looking to transform their organisation.
In this episode, we’re joined by Danie du Plessis, Executive Vice President of Medical Affairs at Kyowa Kirin International and Board Member of the Medical Affairs Professional Society (MAPS). With 28 years in multinational pharma companies, including a FTSE 100 company, Danie has a successful track record of people development, leadership and managing change so we’re delighted to have him on the podcast.
During his conversation with Neil Sharp, Danie explores:
➡️ The role of medical affairs in the world of pharma
➡️ How consumerism, access to information and new technologies are propelling change
➡️ The importance of harvesting and understanding data to drive customer experience
➡️ The impact of tech giants such as Google and Amazon on the healthcare sector
If you’re a pharma leader looking to gain insight from one of the industry’s most experienced experts, this episode is not to be missed.