We help clients generate data and evidence that proves the value they create for patients, customers and their organization

As life sciences companies focus increasingly on experiences and outcomes, they need to be able to measure and demonstrate the value they bring. We help clients build the right frameworks and capabilities to quantify the impact of their drug+ and non-drug offerings on patient experiences and outcomes, and to generate reliable real-world evidence.

Here's how we do it

Real-world evidence strategy & design

Real-world evidence strategy & design

Life sciences organisations increasingly need their real-world evidence strategies to support beyond-the-pill offerings.

We help clients to:

  • Identify the value drivers and evidence needs of internal and external stakeholders
  • Find innovative ways of generating and using data to meet those needs
  • Develop the frameworks and governance systems required to compliantly manage and analyse this data

Patient reported outcome measures design & development

Patient reported outcome measures design & development

To ensure patient-reported outcomes measures (PROMs) are fit-for-purpose, patients should be at the heart of the design process.

We help clients to:

  • Involve patients in designing and developing metrics that really matter to the
  • Engage with the scientific community and healthcare organisations to ensure the credibility of the data collected
  • Explore ways of generating data using digital technologies that patients actually use

Customer experience measurement

Customer experience measurement

As your touchpoints with patients and customers get more complex, you need to be able to identify what’s working well and what needs to change.

We help with clients to:

  • Identify the journeys and touchpoints that are most important to measure
  • Define the metrics and data collection methods that should be used
  • Develop closed-loop measurement systems that are enabled by the right digital tools and platforms

Advanced analytics

Advanced analytics

Advanced analytics – including artificial intelligence, machine learning and data mining – has the potential to transform commercial functions.

We help with clients to:

  • Understand what kinds of analytics are required to support innovative offerings
  • Procure the right technologies and talent to fulfil these needs
  • Reconfigure their people and processes to maximise the value of new analytics

We have a team of specialists

Magnus

Magnus Franzen

Partner

Ben

Ben Donaghue

Management Consultant

Carol

Carol Cao

Management Consultant